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  • Wednesday, June 26 | 10:05–11:20 AM


    CPE: 1.5

    Level: Overview

    Recommended Prerequisite: None

    Field of Study: Auditing

    How many times has a single email or correspondence broken your case wide open? Imagine the magnitude of evidence you could develop if that same data was analyzed on a grander scale and combined with other data sources to illuminate patterns and uncover trends. This session will explore how data mining and analytics can be beneficial to investigations.


    Beyond traditional source of data, such as spreadsheets and tables, lie valuable alternative sources, such as document metadata, communications, security swipes, Internet of Things (IoT) logs and geotagged/coordinated data. Synthesizing this disparate information to develop a fact pattern or support an essential narrative can be cumbersome if done by hand. With data science techniques, however, you can leverage a multitude of large and unwieldy datasets in a short amount of time, while leaving no stone unturned. This session will introduce you to the basic concepts of analyzing traditional and alternative data in support of real-life investigations, as told by the former New York State Office of the Attorney General’s Director of Data and Analytics.

    You Will Learn How To:

    • Recognize and provide examples of traditional and alternative data
    • Discern the general process of using data in cases or investigations
    • Identify whether a case or investigation could benefit from data

    lkeller headshot
    Lacey Keller

    Data Science Managing Director, Gryphon Strategies

    Lacey Keller is a Managing Director with Gryphon Strategies with almost a decade of research and analytics experience. She advises financial and law firms on how best to use traditional and alternative data for investments and investigations.

    Previously, Keller was the founder and director of the Research and Analytics Department for the New York State Office of the Attorney General. During her tenure, she developed a formidable team, including the first data scientist hired by a state attorney general’s office, that leveraged cutting-edge technologies and analytical techniques to support investigations. Her team was instrumental in many of the most notable cases brought by the Office of the Attorney General, including the case brought against Spectrum (Time Warner Cable) for allegedly defrauding customers over internet speeds and performance. That team also helped author reports on Airbnb, gun trafficking and ticket pricing that national media outlets widely covered.

  • lkeller headshot
    Lacey Keller

    Data Science Managing Director, Gryphon Strategies

    Lacey Keller is a Managing Director with Gryphon Strategies with almost a decade of research and analytics experience. She advises financial and law firms on how best to use traditional and alternative data for investments and investigations.

    Previously, Keller was the founder and director of the Research and Analytics Department for the New York State Office of the Attorney General. During her tenure, she developed a formidable team, including the first data scientist hired by a state attorney general’s office, that leveraged cutting-edge technologies and analytical techniques to support investigations. Her team was instrumental in many of the most notable cases brought by the Office of the Attorney General, including the case brought against Spectrum (Time Warner Cable) for allegedly defrauding customers over internet speeds and performance. That team also helped author reports on Airbnb, gun trafficking and ticket pricing that national media outlets widely covered.

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